Visual Lion journal

Insights

Practical guides to campaign video, government production, and bilingual storytelling from a Detroit production team.

Political campaigns

How to Hire a Political Campaign Video Production Company in Michigan

How to hire a campaign video production company in Michigan: timelines for the August primary and November general, formats, and cable vs CTV vs social.

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Government procurement

A Government Agency's Guide to Contracting Video Production

How agencies contract video production: SAM.gov checks, NAICS codes, micro-purchases, small business vendors, and what to put in a statement of work.

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Bilingual production

Arabic and Bilingual Video for Reaching Dearborn and Metro Detroit Audiences

Plan Arabic and bilingual English-Arabic video for Dearborn and Metro Detroit: subtitles vs voiceover, dialects, casting, captions and ad targeting.

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Dearborn video production

Video Production in Dearborn, Michigan

Dearborn video production in English and Arabic: campaign ads, City of Dearborn public service video, brand commercials and events from Visual Lion.

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Documentary production

Documentary Video Production in Detroit

How Visual Lion makes documentary video in Detroit and Michigan: research, interviews, verité filming, drone work and editing, plus our documentary portfolio.

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Political campaigns

Political Ad Production in Michigan: From Script to Air

How Michigan campaigns produce political ads: scripts, shoot days, cable and digital deliverables, paid-for-by basics, Arabic versions and rapid response.

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Government video

Government Video Production in Michigan: How Cities and Agencies Use Video

How Michigan cities, counties and agencies buy and use video: SAM.gov vendors, capability statements, captions, public meetings, recruiting and PSAs.

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